What Is Service Dominant Logic

What is Service Dominant Logic?

What is Service Dominant Logic (SDL) ?

Goods-Dominant Logic vs. Service-Dominant Logic - easily explained

Andrea Prof. Dr. Raab

How Service-Dominant Logic will make business models sustainable

Andrea Prof. Dr. Raab

Service Dominant Logic

Service-Dominant Logic - Ecosystems and Institutions - using the example of Tesla

Andrea Prof. Dr. Raab

Service-Dominant Logic vs. Customer-Dominant Logic – What´s the difference?

Andrea Prof. Dr. Raab

Prof. Stephen Vargo: Service-dominant logic: Basics, Developments and State-of-the-art @UBT

The Marketing of Services and Service-Dominant Logic

Service-Dominant Logic explained using the example of a lawn robot

Andrea Prof. Dr. Raab

Service-Dominant Logic: The difference between Value Co-Creation and Value Co-Production

Andrea Prof. Dr. Raab

Transitioning from a goods-dominant to a service-dominant logic

Emerald Publishing

Imparity, Service-Dominant Logic, and the Architecture of Enterprise: Jenkinson, CybSoc 2019

Cybernetics Society

Robert F. Lusch Discusses the Past, Present, and Future of Service Dominant Logic

The 5 Axioms of SDL - easily explained

Andrea Prof. Dr. Raab

Robert Lusch on Service-Dominant Logic. Part 1/3

Prof. Dr. Jochen Sigloch: Introduction (Symposium Service-Dominant Logic at University of Bayreuth)